How Do You Advertise Museum Hack?
A new company in NY, Museum Hack, is reinventing the museum tour from the outside in. They give high-energy, interactive tours of the Metropolitan Museum and the American Museum of Natural History (AMNH). The trips are pricey, individualized, NOT associated with the museums involved… and incredibly, extremely popular. Today on Museum 2.0, an interview with Dustin Growick.
Dustin is a research instructor at the brand new York Hall of Science (NYSCI) by day, Museum Hack tour developer/leader at AMNH by night time. How did you first get involved with Museum Hack? Dustin: About a year ago I met a couple of of people from Museum Hack at a conference. They were “preaching the museum gospel” in NYC via alternate tours on the Metropolitan Museum of Art. I was curious and intrigued for more information, but also skeptical of the merits of an outside group operating roughshod in The Met.
So I continued a tour…and experienced the museum within an entirely new way. I heard incredible-and salacious-stories behind concealed gems I’d strolled previous numerous times often. We interacted with the art and with each other through dynamic picture challenges, kinesthetic activities, and conversations. We discussed impressionism from Manet to Monet, and delved deeper in pointillism and Greek sculpture.
- Bachelor’s degree or experience equivalent in communications or related field
- 7: Turn OFF internet
- When the process of the installation is completed, open the application and make any call
- Statmgr.log – Writes all status messages to the database
- Also, all URLs in a Sitemap must be from an individual host.”
Heck, I learned all about a 17th century German drinking game even. For the very first time in a long time, I used to be personally interacting and engaging with the museum, the collection, and with complete strangers in a way that highlighted the art. When the opportunity to design my very own two-hour museum adventure at the American Museum of Natural History presented itself, I jumped at the chance. I’ve been leading my very own Museum Hack travels at AMNH for about 9 months now.
The travels boil down to three key things: engagement, fun and relevance. I wish to help people find interactive and accessible points of entry and give them the tools to curate their own experience during every museum visit. Is it possible to give a good example of the type of Museum Hack activity that makes this not the same as other museum trips? Here’s an example that I experienced on that first tour of the Met. While in the American Portrait Gallery, a game was performed by us called Matchmaker Matchmaker.
Take a few momemts to allow a subject in another of the paintings to “find you”. It can be a individual or an pet, and they can be the primary focus of the piece or some strange-looking fellow lurking in the backdrop. Head to whatever piques your interest and draws you in. Use both posted information and your imagination to create a simple backstory because of this individual. What is their name?